:The Know-It-All Blog

When you dive into the World Wide Web with the thought of turning
it into an income, it’s easy to be intimidated by technology.

Don’t let that happen to you!

The first thing you need to realize is that you’ll make mistakes.
You’ll break things, you’ll forget things and you’ll feel just
plain stupid sometimes. It happens.

That happens in any business. And it happens to the most experienced businesspeople in the world. The only real trick is
to offer value that exceeds the price of the product and to keep
your customers in mind first. If you do that, most mistakes won’t
matter much.

The things you really have to avoid in your online business are
simple:

1.Don’t lie.
2.Don’t spam.
3.Don’t violate your customers’ privacy.
4.Don’t make promises your product can’t fulfill.

That’s pretty much it. There are a lot of things that you can do
wrong, but if you don’t make any of the 4 big mistakes, you’ll be
forgiven.

In order to be successful, you have to get started. That may sound
obvious, but it’s where a lot of people fail. They procrastinate,
or they just don’t believe it will work. So, they don’t do anything.

Again, don’t make that mistake.

Your product will never be perfect. If you’re a perfectionist, it
will never be good enough for you. All you really need to do is
get it good enough to deliver value beyond what the customer pays
you, and present that value in an honest way.

Then - Roll it out!

You can always create upgrades later. And there’s a very good
chance that your customers will have a different idea of what’s
more important than you will. Get the thing out there and making
you money, and fix the inevitable problems as you go.

It will be much easier to create a real business that makes real
money if you take that advice.

Most people get tripped up on the product part. They don’t have a
clue how to create a product to market, or how to get one that
already exists. Once they have a product, they’ll work at getting
sales until they finally figure that part out.

Let’s make it simple.

To set up a business that’s automatic, you want a digital product.
Something people can download immediately after purchasing it.
Focus on ebooks. (Software falls into this category too but is much
harder and time consuming to create).

Here’s where to get an excellent piece of software, that won’t
cost you a cent, that will convert any document you create into
PDF formant. These are the types of documents that can be
downloaded and viewed by either a PC or Mac.

Just visit: http://www.openoffice.org

This has a couple of major advantages. First, you don’t have to
handle shipping. Everything can be done from wherever you have a
computer hooked into a modem. Most of it is done through outside
servers, so it keeps working and making you money even while
you’re asleep.

The second advantage is that it allows you to satisfy the urge
for instant gratification. People are used to going into a store
and walking out with what they bought as soon as they pay for it.
They’re not used to buying something from someone thousands of
miles away and getting it just as quickly.

This is a powerful thing. Make sure that you emphasize that in
your sales letter too. Phrases like “Download Now!,” “Be Reading
It Within Minutes,” and “Instant Access” all help to motivate
people to act. And by assuring them that they won’t have to wait,
you remove the fear that they won’t receive your product.

Everyone likes convenience. And they’ll pay extra for it.

For most people, it’s best to stick with digital products to get
started doing business online.

But what? What could I base my new product on?

How about your own personal experience! Good ebooks are based on
the author talking about what they know well. The very best one’s
are based on things the author knows well and enjoys doing.

Is there something that someone you know wishes they could do as
well as you do? Is there something people pay you to do?

There are people out there who will pay you to learn the main
things they need to know to do the same thing well - to learn to
handle the hardest, most challenging parts of the job more
easily, to fix problems they themselves have.

How much more could a person make - or save - if they could
quickly learn to be as good at your specialty as you are? Could
you improve the process for anyone involved? Could you help them
do it in less time, safer or less expensive? Could you show them
how to make money on the process instead of paying for it?

With “How to” information, your dealing with specific steps that
don’t require any major creativity. All that’s required is
accuracy, clarity and usefulness.

Figure out what it would take to accomplish a specific task, then
write a simple report on it. People will gladly pay for a book
that shows in clear, concise steps how to fulfill their own
personal dreams and desires.

Secrets To Your Perfect Online Business!
© 2006 Dan Rollins - CEO
www.eBizProfits101.com

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About the author:

Dan Rollins is the author of “Creating Your Online Goldmine”: The
Ultimate Guide To Building A Profitable Online Business. To learn
more great tips, techniques and strategies of some of the most
successful online moneymakers, visit Dan’s website at:
http://www.eBizProfits101.com
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